DM (Dragon Master) 位於杜拜，是一間兼具電競產品販售與高速網路娛樂中心的大型店家。他們不僅在同業之間佔領著領導地位，也因高品質且價格合理的產品以及優良的售後服務，在玩家之間頗負盛名。

可為設計為DM進行全面的品牌重塑，將品牌全新的出發點定為龍騎士的盾徽，並加強商標與吉祥物的連結。商標本身內含品牌名的首字母D和M以及盾牌的形狀。而吉祥物本身可進行拆分或合併：劍、盾牌、人物這三個元素可自由組合去適應不同的媒材尺寸，讓企業識別的形式更加靈活多元。在設計角色動作時，也以三角形為主要框架，可以搭配不同背景製造動態感。

商標的文字部分，設計師則是應用了相同的筆畫結構去協調閱讀方向不同的英文及阿拉伯文，並與吉祥物達成了視覺上的協調美感。

DM (Dragon Master) is an entertainment center in Dubai. The center contains a retail store selling gaming products and an internet cafe. DM maintains its leading position in the field due to its high quality products with reasonable price and great customer service.

We emphasized the connection between logo and mascot by choosing a blazon as the main factor to rebrand Dragon Master. The logo itself contained capital D & M and the shape of a shield. The three main elements (sword, shield, character) in Mascot were free to combine or use solely on different media with variform sizes. Those variables created a flexible visual identity. Our designer drew the figure action in triangle composition so it would go with various backgrounds dynamically.

Our designer applied similar line weights and structure to form the bilingual logo. Therefore the bilingual letters harmonized with the mascot.