ATOM Coffee

Branding of ATOM Coffee

“The powers of a man’s mind are directly proportional to the quantity of coffee he drank.”

Sir James MacKintosh

The owner Tom was passionate about coffee, so he quitted his job and opened a coffee shop in his hometown. Our designer and A-Tom met each other in the coffee shop as well. We decided to use A&T plus Mandarin words of the store name to initiate a serial combination of logos. These playful combinations lightened up the atmosphere in the coffee shop.

Project: Branding of ATOM Coffee

Client: ATOM Coffee

Industry: Food Service

Design Scope: Branding, Prints

ATOM Coffee was opened in 2019 based on the owner’s passion for coffee. A-Tom quitted his job and moved back to his hometown Yunlin. A-Tom has received 5-star reviews on google ever since the store opened for business. The coffee shop is famous for tasty coffee and reasonable prices, and their highly appraised coffee bean.

ATOM Coffee was a small and warm place for their customers, so our designer used a playful combination of logos and Madarin fonts to increase the joyful vibe in the shop. The owner can use all those combinations on their menu, glass stickers, product stickers and business cards.

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